Twitter is transforming into X, as the site’s former bird logo has now been replaced by an official new X logo. Elon Musk, who owns the transformed social media site, began signaling the change early Sunday morning with a series of tweets, starting with one that said, “and soon we shall bid adieu to the twitter brand and, gradually, all the birds.”
His costs of hiring, retention, RFP-bidding, and regulatory compliance are all going up at his other businesses.
And, his employees at those other businesses no longer think he’s a genius, which might be worse. Morale is going to be a serious issue.
Elon will be sent to pasture at all of his investments by the end of the decade. The cost of doing business with him is going to become too high.
Doubtlessly true, but by the same token I suspect they’re running better than ever without Elon around to “help”. Their employees certainly seem to think so.
God help them when he finally breaks Twitter completely or gets bored.