• Zron@lemmy.world
    1014·
    11 months ago

    The advertisers don’t care if the engagement is respectful or not, only that it’s engagement.

    • OrangeCorvus@lemmy.world
      18·
      11 months ago

      It’s not really like that, if it’s toxic, advertisers don’t want to associate their brand with it. Look at how many videos on youtube got demonetized.

    • Flying Squid@lemmy.world
      101·
      11 months ago

      I don’t know about that. There’s a reason why Twitter keeps losing advertisers. If you’re Nike, you don’t want an ad for Nikes next to a guy spouting a racist rant or hurling a bunch of insults.

    • foggy@lemmy.world
      32·
      11 months ago

      I understand what you’re saying, but

      Profitability != Value

      When political power is part of the return.

      That’s what makes reddit attractive to someone like Tencent.