Today, Apple announced how it intends to comply with the Digital Markets Act (DMA), which the European Commission says applies to the App Store. There are a lot of details to cover, but in summary, radical change is coming to the EU App Store, but only in the EU. Let’s take a look at how
Updated the link to a better source that gives a more detailed overview.
I cannot imagine a disaster large enough to bankrupt Apple at this point. They’re one of the largest and most cash rich companies on the planet. They could probably start burning literal dollars to heat their offices and still take years to go bankrupt.
More competition in the mobile OS market would certainly be good, but I’m hesitant to even call Apple that. Their OS runs on exactly 2 devices (iPhone and iPad) from 1 manufacturer, it’s not exactly an Apples (heh) to Apples comparison to Android. These days the only other option I’m aware of though is the various Linux phone projects, but all of those have some pretty serious usability problems so they’re hardly a real competitor.
If Apple is fined for breaking these rules - the fine would be $80 billion. That would be two thirds of Apple’s annual global net profits or $200 for every citizen in the EU.
It wouldn’t bankrupt the company, but it would definitely hurt and they don’t want to pay that.
Their OS runs on exactly 2 devices (iPhone and iPad) from 1 manufacturer
It runs on the primary device for over a billion people. Which means supporting it, for app developers, isn’t really optional at all assuming you want your app to be available to all users.
This isn’t about users, it’s about EU based businesses. If you run a hotel for example, you need to be on iOS with some kind of app (obviously it could be a web app).
I cannot imagine a disaster large enough to bankrupt Apple at this point. They’re one of the largest and most cash rich companies on the planet. They could probably start burning literal dollars to heat their offices and still take years to go bankrupt.
More competition in the mobile OS market would certainly be good, but I’m hesitant to even call Apple that. Their OS runs on exactly 2 devices (iPhone and iPad) from 1 manufacturer, it’s not exactly an Apples (heh) to Apples comparison to Android. These days the only other option I’m aware of though is the various Linux phone projects, but all of those have some pretty serious usability problems so they’re hardly a real competitor.
If Apple is fined for breaking these rules - the fine would be $80 billion. That would be two thirds of Apple’s annual global net profits or $200 for every citizen in the EU.
It wouldn’t bankrupt the company, but it would definitely hurt and they don’t want to pay that.
It runs on the primary device for over a billion people. Which means supporting it, for app developers, isn’t really optional at all assuming you want your app to be available to all users.
This isn’t about users, it’s about EU based businesses. If you run a hotel for example, you need to be on iOS with some kind of app (obviously it could be a web app).