• EssentialCoffee@midwest.social
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    1 year ago

    This is a standard part of kpop promotion cycles in general, not just JYP groups.

    Not every group does it, or do it for every song, but it’s not out of the ordinary at all.

    • vroomvroomvroom@lemmy.world
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      1 year ago

      Agreed. It’s extremely common for K-pop groups to release fanchant videos. For example, Pixy, under Allart Ent., releases fanchant guides, and so does Cix, which is under C9 Ent.