This is especially true with luxury brands like Louis Vuitton, Gucci, and Prada. People are either trying to impress others with fakes, or they’ve actually paid full price to become walking billboards.
Similar thing with iPhone cases that have a cutout for the Apple logo. That’s just hilarious.
I have a hoodie that has “Moshed Potatoes” on it and you should get it too.
The funny thing is that the rich people know that those are 2nd class luxury. The real luxury clothes do not have big logos, they are made with expensive materials like silk, cashmere and other expensive hand crafted fabrics that most people can only afford exceptionally. Most Luxury brand sold their soul for profits by creating those 2nd class that wanna-look rich people can afford, but they still sell their actually valuable products to actually rich clients, without big logos.
P.S.: those 2nd class luxury are made in the same Asian sweatshops as the fast fashion like H&M, while real luxury are made by highly skilled workers, usually in Western countries.
This reminds me of “Back to the Future”, where Lorraine calls Marty “Calvin Klein”, after she had seen his underwear…
LPT: Design your own generic company logo, and have it printed on a t-shirt.
AI logos look tacky
I get most of my clothing free (I’m not picky and I’m a common size), so at least in my case, sometimes I paid nothing to look like an advertisement. I don’t really care what’s on the shirt, and some of them are logos I don’t recognize, so it could be anything. It’s there to keep me from being arrested or kicked out, and my primary criteria are comfort in texture and temperature. If it’s comfy, has no holes/stains and fits well, I’m not worried about what design it has on it.
…To a point, I’m not wearing anything bigoted (though part of me enjoys the idea of a queer autistic immigrant getting use out of bigotry by wearing it inside out, but not enough)
My favorite sweatshirts are my uniform sweatshirts from the bakery I work at- they’re high quality and comfy as hell, plus I’ll never, ever wear them at work because it’s a bakery, it’s hot as fuck.
They are fulfilling their purpose though. These people are trying to announce their “status” in society so others know how rich and successful they are. They’re not advertising the brand, they’re using the brand to advertise themselves. The problem is that a lot of people in society are actually impressed by shit like that.
They are, in fact, advertising the brand though.
I wouldn’t criticize an athlete for wearing a jacket covered in sponsor logos - they’re the ones getting paid to wear it. With clothing brands, though, it’s the exact opposite.
I’m also unsure how well this signaling actually works. It feels a lot like name-dropping; almost everyone does it, yet no one seems genuinely impressed by it.
yet no one seems genuinely impressed by it
You’re living in a bubble. Very many people are impressed, even if you and I aren’t. I never cared or knew about these things before. But my wife does know about brands and will point out when someone is wearing over £20000 in their outfit. My parents push me to buy an expensive car “because of how it appears” to have the more luxury brand car (even when I don’t care). My cousin says he has to go on holiday to fancy places to keep up with what other parents/kids talk about in their private school.
I think it is all nonsense as well, but the reason so many people still do it is because it absolutely works. Most people are certainly impressed even if you aren’t.
There’s plenty to learn about this if you want. But not understanding this at all and dismissing it is living in an ill-informed bubble. For Lemmy nerds the status might not come from Gucci shirts, but instead might come from Thinkpad laptops, more difficult to use Linux distros and socially liberal virtue signalling. Portraying status is part of the human condition and takes many forms (most of which are very absurd).
my wife does know about brands and will point out when someone is wearing over £20000 in their outfit
Here’s the difference: that 20k outfit doesn’t have logos all over it. Your average SUPREME enjoyer isn’t going to recognize an outfit like that - only those truly informed on the matter, or other wealthy individuals, would. It’s like wearing an entry-level Rolex; it hardly impresses anyone. A true baller wears an unassuming Patek Philippe. There are those pretending to be wealthy who can only fool poor people, and then there are those who may not seem wealthy at a glance, but those in the know can tell.
Same sentiment here - but with the exception of band t-shirts and other merchandise - where in most cases you do want to show your support for the artist.
I definitely consider a band shirt an ad as well, but wearing one feels like a conscious decision to show your preference for that band and perhaps attract like-minded people. With clothing brands, however, it’s more about signaling wealth and status rather than admiration for the brand itself. You’re wearing an ad and being oblivious to it.
It’s the exact same thing, you just have different goals and values from the other group of people
See no problem as long as person genuinely likes branding, not because “flex”. For example i have Adidas Original hoodie and I like it has huge logo coz it’s iconic design of hoodie from golden era of hip-hip and break dance. I would never wear same from other brand or even “three stripes” logo from the same brand.
Have you seen music lyrics? They’re full of advertisements.
People pride themselves to be walking billboards. I think it somewhat resembles wearing the coat of arms of your lord in the millennia before.
It’s a symbol of wealth. They want you to know the brand because it tells others they have the means to afford it.
I totally agree with you, though. It’s tacky.
It is, but it doesn’t always work that way. Driving an expensive car is also a symbol of wealth, but my first thought is that there’s no way you paid cash. To me, it signals poor financial choices, which isn’t typically what genuinely wealthy people do.
I don’t mind to be your walking ads as long as it looks nice and it’s free, and i’m wearing that at home. If i paid for that i’d expect your brand is invisible, or at least barely visible and not the centerpiece.
Sports jerseys are even worse. You pay a fortune, to wear plastic, and then you have 3-4 sponsors plastered all over the shirt.
And the next year the t-shirt is expired because the player changed number or club, ka-ching! It’s like the football video games, they can sell the same low quality goods every year by just claiming that they updated the teams.
You’re right, they did.
100% agreed, but this doesn’t seem like a shower thought.
I was conteplating between Unpopular Opinion and Showerthought but it feels more like an thought than an opinion and I don’t think it’s very unpopular either.
Honestly, I think you chose right just because I don’t think this is that unpopular an opinion. Maybe there should be a grindsmygears community for people to air their annoyances, but I can imagine that going downhill from sensible stuff like this to kind of a cesspool.
We accept and validate you, OP!
