The Animals had their only number one hit on Billboard’s Hot 100 when “House of the Rising Sun” reached the top. To promote the group in the US, disc jockeys were sent boxes of animal crackers wrapped with special promotional material. The band would continue to turn out hits like “Don’t Let Me Be Misunderstood” (#13), “We Gotta Get Out of This Place” (#13), “It’s My Life” (#23), “Don’t Bring Me Down” (#12), “See See Rider” (#10), “San Franciscan Nights” (#9) and “Monterey” (#15) before splitting up at the end of the decade.