Steve talks about the critical importance of product content and the role it plays in whether consumers abandon their shopping carts, make a purchase, or return a product. In fact, 70% of online shoppers say product content can make or break a sale.
Steve talks about the critical importance of product content and the role it plays in whether consumers abandon their shopping carts, make a purchase, or return a product. In fact, 70% of online shoppers say product content can make or break a sale.
It’s also on Forbes, which is a blogspam site. I am still periodically surprised to re-learn how low the bar is on Forbes, since I’m old enough to remember when their name was worth a lot more than that.