United Airlines starts serving passengers personalized ads on seat-back screens
www.cnbc.com
United's Kinective Media is the latest example of how airlines have adopted new revenue streams such as cobranded cards.

The carrier on Friday said it launched a media platform to serve travelers personalized advertisements on seat-back screens and in its app, among other platforms, as it seeks to leverage customer data.

  • perishthethoughtOPEnglish
    1·
    20 days ago

    Hmmm, yeah, see? This is why they shouldn’t be allowed to call the ads they have now, “personalized” when they’re really not.