For most folks, once they’re semi-regular runners, cost and turnover of shoes becomes a factor.
Running has an entire spectrum of needs, personally If Nike is shocked $75-$80(mid $50s after discount https://www.nike.com/w/mens-running-shoes-37v7jznik1zy7ok?sort=priceAsc) isn’t competitive with pricing for other brands (Asics and New Balance are easily had for mid-$30s on sale) then I have a bridge to sell them. I(with most people) are not training for Boston, and don’t want or need whatever bullshit is sold along with 2-20x the price tag for a pair of shoes to sweat in.
Feigning surprise their incredibly expensive pricing which pushed away the top of their marketing funnel impacts the middle and end of their funnel should be shame on their marketing and analytics team. That goes for any sport, their shit is overpriced and I couldn’t give a shit about their brand.
I know a lot of people don’t seem to be fans of Nike, and I do notice many of them wear out faster than other brands. But the Pegasus has been a good workhorse for putting on miles, and I got them on sale as they were closing out the year’s models.
I’m also relatively new to running but I often came across the limit of 500 miles per shoe (and probably a little sooner if they start to hurt or something). So I have an app that pulls my runs over and I can pick which shoe I used, so it keeps a tally of how many miles they have left.
If you’re looking at other brands, Brooks, Hoka, and Saucony are pretty good ones to start with.