Hi! If you’ve been paying any attention to all of the new sms bullshit at all, you know that there is a company called “The Campaign Registry” (TCR) that the mobile carriers use to “vet” and “register” “campaigns” for businesses. The first part of the problem is that “campaign” applies to ANY business text regardless of whether it’s a marketing message, or a message in a conversation you’re having with a customer. The second part of the problem is that TCR rejects entire industries of businesses just because of their industry instead of their sms use case. One industry they block is loan brokers. They say that a broker is a “high risk financial service” which is total bullshit. CAN it be high risk? Sure. Is it high risk just because it’s a broker? No. When the blocking goes into effect my business will cease being able to send and receive text messages and our closing rate will likely be cut in half because our customers don’t see communications in a timely manner.
My desire: there are thousands of legitimate businesses across the nation that have legitimate sms use cases that are going to be blocked. I want all of these to sue TCR in small claims court in their respective states. If we all do this it will bury TCR in so many lawsuits they might go out of business, which would be ironic since their policies will cause businesses all over the US to suffer, and end up being the reason they go bankrupt. To be clear, I am not advocating for frivolous lawsuits without any merit. I’m advocating that all of us that are going to be materially hurt by the unfair TCR policies sue them because of that.
Also, these carriers that use TCR are common carriers, which requires them to have a reasonable reason for refusing service to anyone. I can’t imagine that not applying to businesses as well, and I think my business being a brokerage is not a reasonable reason, esp since we don’t spam. Every message is hand typed by my employees.
Anyway, sorry for the rant, but we need to band together and sue them 10,000 times in every state that doesn’t award attorney’s fees to the winner, in case they win the case.
My company is a “good one” and I take offense as pieces of shit regardless of industry. Someone else running a business in a bad unfair way and cheating people should not affect my ability to do business. Also, the new rules give super stiff penalties for spam texting, so I’m not sure why they would even want to deny these companies. As soon as they get caught spamming they would essentially be put out of business due to the fees. The fees, PER MESSAGE, are from $500-$1500. So, if someone is spam texting, that would be almost an instant out of business for them due to how many they send. They don’t need to deny people, they just need to be really gungho on the fines. That would work great for me because we don’t spam. And we’re not scummy.